Earlier this school year, I asked my 13 year old daughter if she wanted to have a Facebook page. Two of her school friends, people she had known for several years moved back to their home in England and I thought she might want to keep in touch through Facebook. Nope, she replied, she's fine. Her friends had set up an Evernote page as a way to keep in touch and share things with each other.
An Evernote page for social media? I would've never thought about that. But my daughter and her friends figured it out and use it every day. Kids using something in a way that it wasn't designed is nothing new. I'm sure I did that if I thought about it, I did that when I was a kid too.
Nothing against my daughter and her friends, but I just can't imagine they're the only teenagers who are using Evernote this way. Today, we look at specific channels as "social media," but my daughter is already proving that anything can be turned into a social media tool.