My podcast with Michael Margolis is up, so click on the link below and enjoy the conversation between Michael & I about what makes a great experience, the socialization of place and how businesses can use experience as a point of differentiation. It was a fun program and I'm looking forward to doing it again in the future.
What exactly makes for a memorable brand experience? And how is technology changing the context for mastering this equation? Join us for the next episode of The New Storytellers, when we’ll talking with David Polinchock, a pioneer in the field of brand experience design and technology application. David has been an innovation catalyst for over two decades, exploring the socialization of place and the narratives dimensions of branding. David is equally passionate about the merging of our “offline” and “online” selves, and the implications this holds for a brand’s continuum of experiences.