A few of us will also be doing a Tweetup on Wednesday night after the event, so give me a shout if you're in the area and would like to join us.
"For those in the marketing, ad, digital, interactive – overall "innovation" space – the BRITE Conference is where to be." – Ross Park, attendee
BRITE '10 will bring together big thinkers from business, technology, media, and marketing to discuss how technology and innovation are transforming the ways that companies build and sustain great brands.
BRITE offers a different blend of thinkers and doers, both onstage and off, than you will find at any other event. Participants come to think differently about the changing landscape of media and technology, and to connect with a unique group of innovators, marketers, entrepreneurs, and champions of social enterprise.
Key themes at BRITE '10 include:
- Digital marketing – myths and realities of building brands in the online world
- Innovation now – open collaboration and designing your business in beta
- Customer networks – strategies to listen, engage, inspire, and mobilize them online
- Entertainment 2.0 – the future of music, film and gaming… and how they shape brands
- Age of disruption – brand bubbles, dead business models, and the post-crisis consumer
- The future of media – engaging audiences and creating new opportunities for brands
Featured speakers include:
- Vivian Schiller, President and CEO, National Public Radio
- Jeff Jarvis, author of What Would Google Do?
- Thomas Gensemer, Managing Partner, Blue State Digital
- Devon Harris, Grammy Award winning producer and songwriter for Kanye West
- Dwayne Spradlin, President and CEO, Innocentive
- John Gerzema, Chief Insights Officer, Young & Rubicam, author of The Brand Bubble
- Robin Chase, Founder and former CEO of ZipCar
- Bernd Schmitt, professor and bestselling author of Big Think Strategy
- David Rogers, host of BRITE and author of forthcoming The Network Is Your Customer
BRITE '10 (Mar 31-Apr 1) on brands, innovation and technology .