I was there in the early 90's and I'm heading back again. VR/AR is exploding again and companies are looking to see how they can use this technology to create compelling experiences for both their customers and employees. With over 25 years of experience in creating brand experiences and several years on both the client and agency side, I am returning to consulting to help companies better understand the emerging technology trends like VR and AR. I started with VR in 1991 and was an early pioneer in Experiential Advertising, the use of VR for advertising and I now bring those years of hands-on experiences to both agencies and VR companies. I learned firsthand what works and what doesn't, having brought VR to tens of thousands of people over the years.
- I will provide creative services to brands and agencies looking to use VR/AR to create brand experiences. This would include creative design, technology specifications and promotional tour management.
- I will work with emerging VR/AR companies, helping them to understand the advertising space, in addition to providing event management services, allowing them to focus on technology development.
Currently mentoring several start-ups in the VR space as well as preparing for presentations at SXSW on VR and lessons learned from the first VR boom in the 90's. Feel free to reach out if I can help with anything.